I volunteer with a small nonprofit called Fields to Families. We work with local farmers to distribute excess produce to families in need. Brilliant, right? Have you grabbed your credit card yet? Well, I wish more of our constituents did the last time we sent an email appeal! It was beautifully crafted (or at least [...]

Guest post by Steve MacLaughlin from the Nonprofit Trends blog. 3D movies have been around since the 1950s. In the 1980s, they made a big comeback and in recent years they’ve been all the rage in Hollywood. There was a period of time last year when every single movie action or kids movie was in [...]

I spend a couple of days a month on the road, mostly presenting at conferences and user forums on email best practices. Often, I am the only presenter on good old email in a conference packed with sessions about social media and mobile. At these times I can really relate to direct mail specialists, who’ve [...]

Special thanks to Brian Winters at Adcieo for authoring this guest post. We’re looking forward to the webinar Brian! — When creating any fundraising campaign there are two items that should always be on your short list list. In fact, without the two we’ll cover in this post you’re guaranteed to finish your campaign, review the results, [...]

Guest post by my friend Geoff Livingston, author of Welcome to the Fifth Estate a new book focused on creating and sustain a winning social media strategy. — There are some aspects of Welcome to the Fifth Estate that will be familiar to the social media ensconced, but there are others — the chapters on strategy, measurement and [...]

Register for our Event Fundraising Newsletter to receive monthly content and resources specifically for event fundraising professionals. Join Today. As the busy summer event season continues, eventually your boss or committee will ask, “How can we increase participation next year?” It’s a pretty common goal for most organizations who run fundraising events. Add more registrants and [...]

42% of the American population is active on Facebook, but most struggle to successfully raise significant amounts of money. Twitter has over 14 million users, but does anyone actually pay attention to you there? Social fundraising continues to drive millions of fundraising dollars each years, but can it work if you’re not a large healthcare [...]

Subscribe to the RSS feed › This is a guest post by the one and only Nonprofit Facebook Guy – John Haydon (also a good buddy of mine). Make sure to check out his blog http://www.johnhaydon.com — Facebook Pages include a reporting module called “Insights” which enables Page admins to understand how to better use their [...]

Guest post by David J. Neff – Author of The Future of Nonprofits: Thrive and Innovate in the Digital Age There is no debate on what the future of nonprofits in the mobile space looks like. It’s a must have. Although many nonprofits are resistant to the idea of doing anything in the mobile due to [...]

Although there are some new findings in the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report, online to offline migration is still going strong, much as it was in the last report three years ago. The Report’s release has (re)fueled the conversation fire in the nonprofit community.  The data clearly shows that integrated direct marketing is essential for [...]