The tie between online advocacy and fundraising is significant. So significant that organizations who run effective online advocacy campaigns followed by timely and relevant fundraising appeals are seeing double the fundraising response rates. (Download the full report) But why?   Connecting Online Advocacy and Fundraising: The 1 Key to Success If your organization pursues online [...]

Although Google+ has been all the talk amongst techies the past couple weeks, Google has asked that non-personal accounts not be created, leaving Nonprofits and businesses in the dark. Fret not, however, as the number of nonprofits using Twitter continues to grow.   However, many are confused about how Twitter can help advance their organization’s [...]

Mark Horvath is a passionate guy with an incredible story. He goes by the name Hardly Normal and fights to put a face on homelessness by using the internet, social media and  InvisiblePeople.TV (content can be intense) to share stories about real people battling with being out on the street. If you ever doubted the power of [...]

Did you know advocates are seven-times more likely to give as compared to non-advocates? If you’re looking for ways to integrate your advocacy and fundraising efforts and discover best practices to optimize advocacy appeals that lead to increased response rates and fundraising, this new white paper, “Connecting Online Advocacy and Fundraising,” co-authored by Blackbaud, M+R [...]