Have you ever thought about creating a game or using game mechanics as part of your online strategy? What if I told you that it was possible to get nearly 20 MILLION views/plays for a well thought out, nicely executed, message packed game? Sounds crazy, I know, but Joel Bartlett and his team did just [...]

If you’ve been around the non-profit social media scene for any amount of time you’ve probably heard of (or even met) Danielle Brigida from the National Wildlife Federation (NWF). As the Digital Marketing Manager at NWF she responsible for running NWF’s social media program – Yes, the one that’s been talked about all over the web by such publications [...]

Petri Darby is the Director of Brand Marketing & Digital Strategy at Make-A-Wish Foundation of America. He blogs at darbyDARNIT. And he’s an all around funny guy (I love the one where he’s reading O Magazine). I had a chance to spend time with Petri at SXSW this year where we talked about how Make-a-Wish [...]

Meet Joelle. She’s the communications manager at Foundation for Jewish Camp (FJC) in NYC. She essentially runs all marketing and communications projects – including social and digital media work for her organization. What’s really interesting about Joelle’s work is that she helps build community through social media for the 155 overnight summer camps that the [...]

Meet Patty Huber. She leads social innovation at Groupon – the daily deals site that’s been given the title of “fastest growing web company ever“. If you’re unfamiliar with the concept of daily deals here’s a simple way to think of it: “You and thousands of other subscribers opt-in to receive daily deals of 50% or [...]

Mark Horvath is a passionate guy with an incredible story. He goes by the name Hardly Normal and fights to put a face on homelessness by using the internet, social media and  InvisiblePeople.TV (content can be intense) to share stories about real people battling with being out on the street. If you ever doubted the power of [...]

While at SXSW 2011 I had the chance to talk with David J. Neff. A non-profit tech (#NPTech), communications and interactive strategy guy who’s all about helping non-profits and people for a living. He worked at the American Cancer Society (ACS) for 9 years directing their web and interactive strategy. Since then he’s gone on to start [...]

Seth Godin has some firm beliefs and thoughtful insights when it comes to how non-profits can (and should) change the world.

There is still time to enter the Blackbaud TV Inspire Contest for a chance to win one of two Apple iPads. Submit a video that shows us how you INSPIRE your supporters to take action. Each video you submit will be entered into this drawing. Two lucky participants will win an Apple iPad®! Don’t worry, we’re [...]