What to Watch For at SXSW 2010 - The Nonprofit Edition

Chad Norman - 03.09.2010

Depending on who you ask, it may or may not be a surprise that SXSW 2010 has become a destination for nonprofit staffers. With fifteen percent-ish attendees working with nonprofits, SXSW can be inspirational. It's the perfect place to meet change agents like Beth Kanter, David Neff, and Amy Sample Ward, as well as network and learn from your peers at other nonprofits. But the attendees are just the beginning...

Building on its success from last year, Beaconfire Consulting will again be sponsoring The Beacon: Lounge with a Conscience. One of three lounges at SXSW, The Beacon is the place to hang if you're representing the nonprofit sector. You can stop by for SoapBox lunches each day, where you can turn your donation to a worthy cause into a tasty lunch. Each afternoon, The Beacon Stage will feature an acoustic performance to benefit the Sweet Relief Musicians Fund. I'm really excited that Blackbaud is sponsoring the stage this year, and can't wait to hear some of the great artists.


When you find yourself leaving The Lounge, there are plenty of great sessions to attend. Blackbaud's Frank Barry will be moderating Debunking the Myth of Social Media Fundraising. Along with friends from Tweetsgiving (Epic Change), The Lance Armstrong Foundation, Charity Dynamics, and The American Heart Association, real examples of how nonprofits can use social marketing to raise money will be discussed.


Here are the sessions that caught my eye and made it onto my messy schedule (in order of appearance):

Besides attending the sessions above and hanging at The Beacon, there are a few other activities you should pencil into your schedule. The Convio Nonprofit Technology Bash is on Tuesday evening, and is a perfect place to meetup and get ready for all the closing night parties. Also, be sure to check out CauseLab, which is launching on March 15 in the Hilton. They are inviting disrupters and innovators from all disciplines to solve three main challenges to ending hunger in America, and will be holding brainstorming sessions throughout this year's SXSW.

That's all for now. Please let me know what I missed, and I'm looking forward to seeing you all later this week!



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