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5 Ways to Increase Peer-to-Peer Fundraising

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Armed with a fundraising page and email tools, peer-to-peer fundraisers turn their family and friends into donors. They reach out to people across the country and around the world. Several years ago, I had one friend reach his goal of finding a donor in all 50 states, and this got me thinking about what makes [...]

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Drive Action by Optimizing Your Online Giving Page: 6 Simple Steps

Optimize your online giving page

Optimizing your online giving pages should be at the top of your priority list (as far as online goals go), that is, if you’re a non-profit and you’ve got a website. Hopefully you agree. If not, drop me a note in the comments. The sad news is that if you take a close look around [...]

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7 Online Fundraising Tips I Learned By Participating in Movember

Movember

For the past 30 days I have been participating in Movember: a worldwide team fundraising campaign to fight men’s cancer. While the dogooder in me loves a great cause, I also relish the opportunity to learn more about online fundraising and why people give. It was interesting seeing which platform (Facebook, Twitter, email, face-to-face, etc.) [...]

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Accountability is Crucial – 4 Tips for Nonprofits

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Donors represent one of the most important (if not the most important) segments of many nonprofit organizations. These donors are essentially the investors of your organization, and as such, they deserve full accountability from you to ensure their money is being spent wisely. Being truly worthy of a donor’s continued support extends well beyond the [...]

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